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Daily wear fragrances for everyday rituals

Cologne is changing.

Tired of overpowering cologne? Discover a lighter alternative designed for daily rituals.

As seen in

Welcome to the Art of Subtlety

A new paradigm in cologne for guys prepared to smell great without large fumes of perfume trailing their every move.

Explore our award-winning formulas

FOREST

Casually Sophisticated

$28

OCEAN

Sport Meets Luxury

$28

SAVANNAH

Refreshingly Dark

$28

OCEAN

Sport meets Luxury

SAVANNAH

Refreshingly Dark

FOREST

Casually Sophisticated

coming soon

ROYAL OUD

Mysteriously Sensual

Cologne wasn't made to be worn everyday, so we made one that is

Cologne wasn't made to be worn everyday, so we made one that is

We design light and approachable fragrances for daily wear so you can smell great all the time - not just on special occasions.

Globally-sourced natural oils to care for your body

Our formulas are made using natural oils from around the world. The result? Real vitamins and nutrients for healthier-looking skin.

SAMPLE US

Try all three of our fragrances in our current collection before committing to your full-sized. Each kit comes with three 1ml bottles and a 20% coupon if you decide to purchase. The easiest way to find your new daily go-to.

absolutely amazing

"Such a small amount and this stuff smells so good. My wife absolutely loves it."

- Anonymous, Verified Buyer | Pheroe Family

thoroughly impressed

"Some like watches, some like hats..... me? Iā€™m a smell guy. Simply put, I absolutely adore these."

- Anonymous, Verified Buyer | Pheroe Family

fantastic scents

"Finally, something that smells good, doesn't cost a fortune, and isn't overpowering other people's nostrils from across the room."

- Danny C, Verified Buyer | Pheroe Family

Join the family, don't miss a beat.
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